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Schantz and Lewandowski (1999a, March 01). A global approach to marketing mix optimisation . ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/a-global-approach-to-marketing-mix-optimisation-
Blamires, C. (1998a, September 01). Pricing research. ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/pricing-research
Villwock, B. (1997a, October 22). New findings on purchasing power and purchase decisions. ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/new-findings-on-purchasing-power-and-purchase-decisions
Troiano, J. (1997a, June 15). Brazilian teenagers go global. ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/brazilian-teenagers-go-global
Kajalo, S. (1997a, June 15). Deregulation of Sunday trading . ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/deregulation-of-sunday-trading-
Lecomte and Willke (1996a, September 01). Brand proliferation and consumer purchasing . ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/brand-proliferation-and-consumer-purchasing-
Ephron, E. (1996a, June 15). A car is like a box of frosted flakes. ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/a-car-is-like-a-box-of-frosted-flakes
Wisson, P. (1995a, November 01). Newspapers as fast moving consumer goods brands. ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/newspapers-as-fast-moving-consumer-goods-brands
Maso and Ruiz (1995a, September 01). Art and market. ANA - ESOMAR. Retrieved May 17, 2024, from
https://ana.esomar.org/documents/art-and-market